How to Start a Grant Writing Business in 2024

Pro Business Plans
5 min readJul 21, 2023

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Last Updated: 12/17/2023

Starting a Grant Writing Business: A Guide for Beginners

If you love writing and want to make a difference, launching a grant writing consultancy may be a great move. Here’s a handy guide to getting your own grant writing business up and running.

Do Your Homework First

Before taking the leap, get a lay of the land in the grant writing industry:

- Research the market size and growth trends. Grants are big business — over $500 billion awarded annually in the US alone!

- Learn about the types of organizations that need grant writing help — nonprofits, schools, government agencies, etc.

- Study the typical fee structures grant writers use (hourly, flat fees, commissions, etc).

- Join industry groups like Grant Professionals Association to access training and networking opportunities.

Immersing yourself in the field will help you find your niche and set your rates.

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Hone Your Grant Writing Expertise

Being a strong writer is just the start. Consider taking courses to develop other core skills:

- Grant prospect research — Finding programs that are a good fit for each client.

- Nonprofit know-how — Understanding issues facing nonprofits and the programs they offer.

- Budget development — Crafting realistic grant budgets that funders respond to.

- Persuasive writing — Telling compelling narratives that inspire funders.

Investing in technical expertise gives you a competitive edge.

Map Out Your Business Plan

Even if starting out solo, a business plan is essential to map out:

- Your target clients, specialty focus, and service offerings.

- Your legal structure and operations workflow.

- Marketing strategies to reach new clients.

- Financial projections including expected revenues and expenses.

Having a strategic plan sets you up for success.

Get Your Business Ducks in a Row

To establish your business on a professional footing:

- Choose a business name and set up appropriate legal and tax registrations.

- Open dedicated business banking accounts.

- Create logo, branding, website, stationery — your visual identity.

- Make sure you have the proper insurance coverage.

- Develop service contracts that outline your policies and rates.

These steps help you exude legitimacy and confidence.

Spread the Word

To start attracting clients:

- Feature client stories and samples on your website and social media.

- Network like crazy — attend local nonprofit events and industry mixers.

- Leverage your personal connections to request introductions and referrals.

- Directly pitch prospective organizations on how you can help them get grants.

With perseverance, you’ll build a solid client pipeline.

Wow Your Early Customers

To generate buzz:

- Communicate frequently and set clear expectations.

- Meet every deadline and exceed scope of work.

- Follow best practices to tailor persuasive proposals.

- Provide exceptional “concierge” service.

Thrilled clients will help fuel your growth through referrals.

Expand Strategically Over Time

As you establish yourself:

- Take on more clients through targeted outreach and marketing.

- Diversify your revenue streams — offer training, retained services, etc.

- Forge partnerships with aligned professionals like CPAs.

- Bring on subcontractors so you can handle increased workload.

- Streamline processes to improve efficiency.

Keep elevating your business for long-term success.

Launching a grant writing consultancy takes dedication, but the rewards of running your own small business and making a social impact can be immense. Follow these steps to start strong, build your reputation, and grow strategically. Before you know it, you’ll have a thriving practice changing lives through the power of grant funding.

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Grant Writing Financial Forecasts

Startup Expenses

Example Startup Expense Breakdown for a Grant Writing

Monthly Operating Expenses

Example Grant Writing Operating Expenses

Revenue Forecast

Example Grant Writing Revenue Forecasts

Frequently Asked Questions

What qualifications do I need to start a grant writing business?

There are no legal requirements to become a grant writer, but having strong writing, research, nonprofit expertise, and budgeting skills is important. Taking grant writing courses and workshops can also help give you the knowledge needed to be successful. Any experience writing proposals or working with nonprofits is useful as well.

What types of organizations hire grant writers?

All kinds of nonprofits, schools, municipalities, and companies seek grant writing help. This includes human service organizations, hospitals, colleges, research institutions, and more. Consider focusing on a specific industry niche based on your background and interests.

Should I work as an independent consultant or start a larger firm?

Many grant writers operate as sole proprietors working independently, especially when starting out. This allows you to keep overhead low. If you want to scale up and manage multiple writers on larger projects, then starting a full-service firm is a great long-term goal.

How much can grant writers earn?

It varies based on your experience level and clientele, but grant writers can earn $30-$100 per hour or more. With commissions, six-figure incomes are possible. Be sure to research typical industry rates in your region as you develop your fee schedule.

What types of marketing work best to find clients?

Referrals from satisfied clients often generate the most new business. You can also directly approach nonprofits to pitch your services. Promoting your expertise through blogging, newsletters, and workshops establishes credibility. Networking in your community and with associations is important for making connections as well.

How can I stand out from other grant writing consultants?

Highlight your unique background, any subject matter expertise, and passion for making a difference. Provide exceptional customer service and consistent communication. Offer value-added services like grant management beyond just writing. Continuously expand your skills and network to be distinctive.

Should I consider pursuing a grant writing certification?

Certification is not essential but can further enhance your reputation, especially if you don’t have a background working for nonprofits. Some respected certification programs are offered by the Grant Professionals Certification Institute, American Grant Writers’ Association, and Grant Writers’ Association.

Does grant writing require a lot of experience before going out on my own?

Some experience writing successful proposals or working with nonprofits is an extremely helpful context to draw from. But you can start taking on your own clients once you invest in developing your skills through training. Be transparent with new clients about your level of experience as you build up your portfolio.

What other advice would you give someone starting their own grant writing business?

Take advantage of resources provided by grant writing associations to sharpen your skills. Form relationships with program officers at foundations you want to work with. Have strong contracts, avoid scope creep, and always deliver quality work on time so clients refer you to more business. Stay organized and don’t be afraid to subcontract work in order to take on more clients as you grow.

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